96400

Total listeners
per week

4240

Facebook 
likes

About Mix

Audience:

  • 39-54 year old male and female
  • Live in metro centres
  • Likely to have family with children
  • Up with the latest trends
  • Seeks ‘me’ time
  • 96,400 listeners with 49% being female*
  • 41,000 are homeowners
  • 35,500 have household incomes over $80,000*
  • 47,400 listeners are household shoppers*
  • 46,600are the main income earners

Audience Habits:

  • 58,000 dined out at a café or restaurant in the last month^
  • 56,000 bought from a department store in the last month*
  • 52,400 intend to renovate in the next 12 months*
  • 12,000 intend to buy a new or used vehicle in the next 12 months^
  • 35,200 visited a gardening supply store in the last 12 months*
  • 54,000 listeners intend travel by air in the next 12 months^

 SOURCE: *GfK Radio Ratings Survey, Commercial Radio Stations, Total New Zealand 3/2017, All 10+, Mon-Sun 12mn-12mn, Cumulative Audience, unless otherwise stated.

^GfK Radio Audience Measurement, Commercial Radio Stations, Total New Zealand 11/2016, All 10+, Mon-Sun 12mn-12mn, Cumulative Audience, unless otherwise stated. Rounded to the nearest thousand.

39-54

Year old male and females

58,000

Dined out at a cafe or
restaurant last month

47,400

Are household shoppers


96,400

Listeners per week nationwide 

5

markets throughout NZ