Why Radio?

When it comes to time spent listening, radio stacks up strongly against competing media. And every minute consumers spend listening to radio is another chance for your advertising message to have an impact.

Key Facts:

Every week people 10 years and older spend nearly 17 hours listening to radio - more than 5 times the amount of time they spend reading newspapers.

Radio remains the dominant media for time spent listening (TSL) against the under 35 market