Audience:

Lake FM’s audience is primarily 35–64 year olds, the age group most established in careers, family life, and community involvement. They include professionals, business owners, and tradespeople, representing the households and workplaces that keep Taupō moving. With an even mix of men and women, the audience is involved in local schools, sports, and community events, deeply connected to the Taupō lifestyle.

Weekly Programming:

The Morning Fix (6am–10am)
Hosted by Jesse Archer with journalist Chris Marshall delivering original local news and community interviews.

No Repeat Workday (10am–3pm)
With Dougal Morison, a familiar voice in Taupō radio since the 90s, playing a workplace-friendly Classic Hits mix.

The Home Run (3pm–6pm)
Ray Mankelow wraps up the day with music, updates, and a familiar local presence.