New Zealand has more radio frequencies per capita than any other country in the world. Our diverse range of radio brands each have a band of loyal listeners, giving advertisers a unique platform to tailor stories to specific target audiences.
Information is king. To stay ahead of trends and plan the smartest campaigns, access to the latest facts and figures is crucial. GfK’s commercial radio surveys produce invaluable data on who is listening, to what and where.
ORCA is an annual competition to find and celebrate the most effective audio creative on New Zealand commercial radio stations and associated streaming platforms.
The media landscape has never been more competitive, yet radio continues to connect, engage, and deliver. New global data released on the occasion of World Radio Day 2026 reveals radio reaches 9 out of 10 people weekly, commands the highest trust of any medium, and creates emotional connections that drive results.
Latest findings from Edison Research’s Infinite Dial NZ 2025, show that 94% of Kiwiws are consuming audio every week. That means audio now leads media consumption for all Kiwis, and demonstrates the continued strength of connection that Live Radio and Podcasting have with New Zealand listeners.
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