From Taihape to Taupo and beyond! 24/7 the Ski FM Network plays the hottest hit music all year round. We are a contemporary hit radio station and reach 71,200 local population in the central North Island region and a further potential 2.3 million listeners a year, who travel along the busy State Highways (including the Desert Road)
The Ski FM Network broadcasts on multiple frequencies, depending on where you are in the Central North Island:
Ruapehu/Turoa - 91.8
Wanganui - 93.6
Taumaranui - 88.3
National Park/Whakapapa - 105.4
Ohakune - 106.2
Taihape - 90.0
Target Demographic: 18-39 year olds (15-44 broad) - 57% female skew.
Psychographic (typical listeners): Young professionals, singles and young families. Busy with medium to high disposable incomes - includes domestic visitors all year round. Brand conscious and socially active.