A station promotion is not always the best option. This is an opportunity for clients to promote their promotion, drive people to their website/instore with no need for a giveaway.
Previously sold “Breakouts” – effective but had limitations eg only one announcer, not guaranteed to play during their show, but the new Announcer Reads - a live read ad done in a conversational style by the announcer or set of announcers during their show.
MediaWorks stations
Durations
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