A station promotion is not always the best option. This is an opportunity for clients to promote their promotion, drive people to their website/instore with no need for a giveaway.

Previously sold “Breakouts” – effective but had limitations eg only one announcer, not guaranteed to play during their show, but the new Announcer Reads - a live read ad done in a conversational style by the announcer or set of announcers during their show.

CREATIVE DETAILS:

• Available on the following MediaWorks stations: Rock, Edge, Mai, Sound, George, Magic, More & Breeze
• They are 30" seconds long.  
• Must be written in the style and tone of the station / announcers.  Clients can review scripts for accuracy. 
• Available at specified times throughout the day.
• They can only be bought at a network level.
• TRB will check with the stations regarding host availability.
• The client must provide the scripts or copy pointers (approximately 75 words per 30") 5 working days prior to the on air date. 
• TRB will liaise with the stations/host to vet the copy and approve the script.