ABOUT ADLIBS:

• An adlib is your brand and product messages endorsed on air, in an organic manner by NZME Radio talent
• Play your message across the country or pick and choose the markets you’d like to use

CREATIVE DETAILS:

• Available on select NZME stations
• Adlibs are 30" or 60" seconds long
• Most stations will offer adlibs across all day parts, however will tend to limit 1 adlib per show
• The adlib must be written in the third person and cannot use 'I'
• TRB will check with the stations regarding host availability
• Scripts are to be supplied for all brands apart from Radio Hauraki who need copy pointers
  
• The client must provide the scripts or copy pointers (approximately 75 words per 30") 5 working days prior to broadcast
  
• TRB will liaise with the stations/host to vet the copy and approve the script